Adidas X Gucci

Do you know the famous luxury brand Gucci, do you also know the famous sports brand Adidas? Did you know but the three signature stripes of Adidas and the red and green stripe of Gucci form one. We can now and since June 7 find one of the most anticipated collaborations of the year in a selection of Gucci stores and pop-up stores as well as online and on the Adidas Confirmed app.

It was after several rumors of a so-called collaboration and during the Gucci fashion show during the Fall Winter 2022-2023 Fashion Week in February in Milan, that Alessandro Michele let appear for the first time a preview of the nascent clothing collection of the AdidasXGucci collaboration.

After having teased several pieces from the collection on Gucci’s Instagram account, we now have access to a complete lookbook with colorful pieces that recalls the same spirit as the previous show, Exquisite Gucci.

A collection with an assumed 70’s effect, with shirts with both logos. Integrated, branded sports jackets, flared sweatpants, collaborated sets. A collection of clothing combining sport and comfort while adopting a retro style

But that’s not all since Adidas and Gucci, concerned about the environment and current issues, have decided to invest in a collection that respects the environment. Simply by having created pieces from materials of the future composed in particular of polyester, cotton and viscose.

The brains behind this collaboration are: Alessandro Michele the creative director, Christopher Simon artistic director, as well as the photographer Carling Jacobs who gave birth to the lookbook that we know today.

If you are interested in one of the products of the GucciXAdidas collaboration, you can now get the pieces you want, prices vary from 235 dollars up to 4,200 dollars.

Here is for you an overview of the pieces of the collection.

Article by Mia Olivier.